• Environmental graphic design for Manulife by Main Street Design.
  • Environmental graphic design for Manulife by Main Street Design.
  • Environmental graphic design for Manulife by Main Street Design.
  • Environmental graphic design for Manulife by Main Street Design.
  • Environmental graphic design for Manulife by Main Street Design.
Manulife /John Hancock
Manulife
Boston, Chicago, London, St. Petersburg, Tempe, Toronto

Over the course of a decade-long working relationship Main Street Design has provided a full range of environmental graphics and interpretive planning and design services for multiple business units of this international financial services company.

Beginning in 2007, when we developed mission-driven interior graphics and exhibits showcasing the activities and achievements of the company’s John Hancock Financial Network division, we have completed more than 25 projects for Manulife, including a purpose-built museum in the company’s Boston Innovation District building that explores and celebrates the 150 year history of John Hancock. Each assignment addressed the specific environments, communications goals, and brand identities of individual business units, including dual-branded settings that incorporate the brand marks of both companies. These efforts have yielded a unique look and feel for different spaces and divisions while maintaining a coherent overall framework.